Tech giant Facebook (NASDAQ: FB) has launched a new feature called Facebook Sports Stadium which will provide real time information related to sport games such as posts from friends, pictures and live scores.
More than 650 million people are sport Fans on Facebook. Analysts have explained that the sports industry is is leaded by a multimillionaire market, so Facebook’s new functions seem logical, since the company wants to create more integration among day-by-day activities and the social network.
The objective of Facebook Sports Stadium is to collect all sport-related content in just one section organized in real time by chronological order. Users of the social network that has already more than 1.55 billion active users per month, will be able to post comments related to games, comment on specific plays, and read posts developed by experts, teams and journalists. Also, live scores will be updated instantly.
“With 650 million sports fans, Facebook is the world’s largest stadium. People already turn to Facebook to celebrate, commiserate, and talk trash with their friends and other fans. Now we’ve built a place devoted to sports so you can get the feeling you’re watching the game with your friends even when you aren’t together,” wrote Steve Kafka, Product Manager at Facebook in a press release on Thursday.
In other words, Facebook wants to be an extra screen for enthusiastic, sports fans, that can now interact with their friends while looking at the games on TV. To access Facebook Sport Stadium, users will just need to search for the game they want to enjoy, in the browser.
The company explained that sports are a global interest for people around the world. For instance, more than 3.2 billion people watched the broadcasts of the FIFA World Cup 2014, and more than 1 billion people worldwide sat in front of their TV screens the last match between Germany and Argentina.
It was announced by the Mark Zuckerberg’s company that Facebook Sport Stadium is going to be available for American football games and then it will support other sports such as basketball, soccer and tennis. iOS users can already enjoy the new functions. On the other hand, Android and Windows 10 users will need to wait a few more weeks.
Twitter is right now the prefered social network by sport users, since they can tweet about games in real time and the information quickly flows without being too relevant for people who is not interested in it. It is going to be interesting to take a look at both social networks on February 7, when the Super Bowl 50 will take place in the U.S.
Source: Facebook Newsroom