The video-sharing portal YouTube is planning to incorporate a subscription option to the website, to offer music and ad-free videos to its users for a price after 10 years as a free service.
The media company has been handling the idea since last year and it’s schedule to be available for October 22nd. Recode reports that after launching the service, YouTube videos won’t be available for public display in the US. YouTube may be offering the subscription for $10, giving them the ability to listen to a vast array of licensed music with offline access and background playback and watch videos without the mandatory ads imposed by regular free service, Engadget reported.
The ad-free version of YouTube will offer the same videos, which are available in ad-supported version but since the service will not be available for free viewing after the said date, YouTube might lose a huge percentage of online viewers from now. However, the paid ad-free YouTube service is expected to be the US only service. Hence, the service is expected to be the same for the rest of the world.
“We are progressing according to plan to provide fans more options in how they enjoy the content on YouTube[…] We have support from the overwhelming majority of our partners, with over 95 percent of YouTube watch time covered by agreements, and more in the pipeline about to close” the company representatives said in a statement as reported by Recode.
A blast email from YouTube to content owners, telling them they have to agree to new terms by Oct. 22 or their “videos will no longer be available for public display or monetization in the United States,” helps support the October timeline.
“As you heard in our previous emails, we want to ensure that fans who choose to pay for an ads-free experience can watch all the same videos that are available on the ads-supported experience. That’s why we’re asking you to update your agreement to reflect the updated terms for the ads-free service,” the company said to its content producers.